Born in Paris city of lights, I make you discover my passions: cosmetics, delicatessen, fashion and decoration without forgetting the ecology and ethics through the brand that I created Lalla Beldia.

Once upon a time there was Lalla beldia, a story of Moroccan women living from food farming in douars, small villages in rural areas in southern Morocco. Where argan trees and prickly pear grow in the wild in fields as far as the eye can see. The ""Lallas"" (a sign of distinction given to women in respect) are used to harvest the fruits of the argan tree and the seeds of prickly pears to produce these prodigious oils with a thousand virtues.

Our brand Lalla beldia aims to perpetuate the ancestral knowledge of Moroccan Berber women in terms of cosmetics and make you discover a rare oil with a thousand virtues for our skin, the prickly pear oil through our range Must Have . A range composed of care for the face, body and hair. The ALL IN ONE range will allow you to discover our famous argan oil.

As taking care of oneself does'nt stop at the cosmetics, we propose to you to discover our range of delicatessen made up of Moroccan products natural and healthy and our collection of ""Jams of Paris"" realized with the help of a Parisian jam maker made in France.

Our philosophy is ""consume ethics"". We will regularly offer temporary collections, limited quantity capsules allowing you to discover rare products in the worlds of cosmetics, delicatessen, fashion and decoration.

We offer a tailor-made service, on request by mail, we can come to you for private sales.